Getting Started
Create New GA4 Account & Properties
Learn how to create your GA4 account & properties to get started right away
Google Analytics 4 Interface & Homepage
A quick look at what Google Analytics 4 Interface & Homepage offers to help you navigate easily
Admin Panel in Google Analytics 4
See how admin panel helps you with specific settings in Google Analytics 4
Core Setup
GA4 Setup Checklist
GA4 checklist for beginners to set up Google Analytics for the first time.
Beginner's Tutorial: Set Up GA4 Using GTM
Learn how to get started with Google Tag Manager and Google Analytics 4, from creating your account to adding tags and configuring your settings.
Install GA4 with New Google Tag
Find out how to use the new Google Tag, which steps in for the GA4 configuration tag.
Events & Goals
Introduction to Events in Google Analytics 4
Learn how to track user interactions more effectively with an introduction to events in Google Analytics 4
Automatically Collected Events in GA4
Explore the default events of GA4, and learn how to find these automatically tracked events.
Enhanced Measurement Events in GA4
Learn how to effectively use and optimize enhanced measurement events in GA4
Reporting
How Reports Function in GA4
Discover the powerful machine learning behind reports and how they function in Google Analytics 4
Customize GA4 Dashboards: Create New Reports and Collections
Learn how to create custom reports and GA4 dashboards step by step. Discover custom examples and effective tips.
Funnel Exploration Report in GA4
Gain deep insights into user behavior, track drop-off points, and optimize the user journey for better conversions.
Integrations
Search Console & Google Analytics 4 Integration
Monitor, manage, and troubleshoot how your site ranks in search results with Google Search Console & Google Analytics Integration
Google Data Studio (Looker Studio) & Google Analytics 4 Connection
See how you can easily connect Datastudio & Google Analytics 4 with a step-by-step guide.
Google Optimize & Google Analytics 4 Integration
Discover how to monitor experience, likes, and user habits of your visitors with Google Optimize & Google Analytics 4 Integration
Shopify GA4
Set up GA4 on Shopify
Discover all the methods for setting up Google Analytics 4 for your Shopify store
Shopify & GA4 E-commerce Tracking
Discover how to get the best out of e-commerce tracking for your Shopify store using Google Analytics 4.
Shopify GA4 Data Layer
Learn how to add GA4 data layers into your Shopify store.
Glossary
First Visit Event in GA4
Discover the power of GA4's first_visit event in analyzing user interactions, identifying traffic sources, and evaluating marketing effectiveness.
Organic Shopping in GA4
Understand organic shopping in Google Analytics 4 default channel groups.
Organic Search in GA4
Discover organic search traffic in Google Analytics 4 and how you can find organic traffic data.
