Lesson 13: Important GA4 Settings

Lesson 13: Important Google Analytics 4 Settings | GA4 Training by GA4.com

Proper configuration of settings like referral exclusions, domain settings, and session adjustments helps in filtering out irrelevant data and focusing on meaningful insights. These settings are fundamental in shaping a reliable and actionable analytic

Learning Objectives:

In this video, we explore the full potential of Google Analytics 4 with these 8 crucial settings! Whether you're adding referral exclusions such as Shop.app, PayPal, and Stripe, configuring domain settings, adjusting session timeout and other session-specific settings, or enabling Google Signals to link with Google Ads & Search Console, we've got you covered.

By the end of this video, you will be able to:

  • Implement Essential GA4 Settings : Optimize GA4 with 8 essential settings that are crucial for accurate data analysis.
  • Set Up Referral Exclusions : Learn how to add referral exclusions like Shop.app, PayPal, and Stripe to improve data accuracy.
  • Configure Domain Settings : Understand how to make appropriate domain settings in GA4 for your e-commerce store.
  • Adjust Session Settings : Modify session timeout and other related settings.
  • Enable Google Signals : Discover how to activate Google Signals for enhanced tracking and reporting.
  • Integrate with Google Ads & Search Console : Learn the process of integrating GA4 with Google Ads and Google Search Console.
  • Manage UTM Settings : Understand the importance of UTM settings and how to configure them.
  • Optimize User Interaction Tracking : Find out how to disable form interaction tracking if needed.
  • Filter Internal Traffic : Learn how to filter out internal traffic for more accurate reporting.

Useful Resources

Join our free GA4 course and never miss an update! This lesson is just one part of our   full GA4 Training    at GA4.com. Sign up today and start learning!

👈 Previous Lesson:  E-commerce Reports

📚 The following tutorials might be helpful to grasp these concepts:

Table Of Contents