Import GA4 Conversion to Google Ads

Google Ads is a great tool for getting customers and growing your business, but it can be difficult to track and improve the performance of your ads. By linking conversion data from Google Analytics 4 (GA4) into Google Ads, you can easily measure and optimize the results of your campaigns.

Learn step-by-step how to import GA4 conversions into Google Ads, making it easier to track and improve your online ad campaigns.

How to import GA4 conversions into Google Ads

Step 1

Access your Account

Sign in to your Google Ads account.

Step 2

Go to Access and Security Settings

In the upper right corner of your account, hover over "Tools and settings", then under the "Billing" section, click "Summary".

Step 3

Create a New Action and Import

Click "New Conversion Action".

Then, click "Import".

Step 4

Select the Option

Select "Google Analytics Properties", then click "Web".

Step 5

Select the Conversation Actions

Select the Analytics events.

Click "Import and Continue".